OpenAI just announced GPT-4o (“o” for omni)—a model that natively handles text, audio, and video in real-time. The demos showed conversations with natural latency, emotion recognition, and seamless modality switching. This isn’t just a better model; it’s a different category of interaction.
Here’s what GPT-4o changes and how to think about building with it.
What’s New
Native Multimodal
gpt4o_capabilities:
text:
- GPT-4 Turbo level quality
- Faster response times
- Lower cost than GPT-4 Turbo
vision:
- Native image understanding
- Faster than GPT-4V
- Better accuracy
audio:
- Native speech input/output
- Real-time conversation (232ms average latency)
- Emotion and tone understanding
- Multiple voices
combined:
- Cross-modal reasoning
- Seamless switching between modalities
- Single model, not pipeline
Comparison
before_gpt4o:
voice_assistant:
pipeline: Speech-to-text → LLM → Text-to-speech
latency: 2-3 seconds typical
loss: Tone, emotion, nuance lost in transcription
vision:
pipeline: Separate vision API calls
latency: Multiple round trips
integration: Manual combination with text
gpt4o:
voice_assistant:
pipeline: Single model, native audio
latency: 232ms average
gain: Preserves tone, emotion, context
vision:
pipeline: Native multimodal
latency: Single inference
integration: Natural combination with text/audio
Building with GPT-4o
Basic API Usage
import openai
# Text (same as before, faster and cheaper)
response = openai.chat.completions.create(
model="gpt-4o",
messages=[
{"role": "user", "content": "Explain quantum computing simply."}
]
)
# Vision (improved)
response = openai.chat.completions.create(
model="gpt-4o",
messages=[
{
"role": "user",
"content": [
{"type": "text", "text": "What's in this image?"},
{
"type": "image_url",
"image_url": {"url": f"data:image/jpeg;base64,{base64_image}"}
}
]
}
]
)
Real-Time Audio (API Preview)
# Conceptual - actual API may differ
# Real-time audio requires WebSocket connection
import asyncio
import websockets
async def voice_conversation():
async with websockets.connect("wss://api.openai.com/v1/realtime") as ws:
# Send audio stream
async def send_audio():
while True:
audio_chunk = await get_microphone_chunk()
await ws.send(audio_chunk)
# Receive responses
async def receive_audio():
while True:
response = await ws.recv()
if response.type == "audio":
play_audio(response.data)
elif response.type == "text":
print(response.data)
await asyncio.gather(send_audio(), receive_audio())
Application Opportunities
Voice-First Applications
voice_applications:
customer_service:
before: IVR → transcription → processing → TTS
after: Natural conversation with context
benefit: Better experience, lower latency
accessibility:
before: Separate tools, disjointed experience
after: Seamless voice interaction with any content
benefit: True accessibility
hands_free:
before: Laggy, frustrating
after: Natural conversation speed
benefit: Actually usable in context
Multimodal Workflows
multimodal_workflows:
document_analysis:
- Show document (image)
- Ask questions verbally
- Get explanations with visual references
- Follow-up conversation
tutoring:
- Student shows work (image)
- Explains verbally
- AI provides feedback in natural speech
- Points to specific areas
technical_support:
- User shows error (screenshot)
- Describes problem verbally
- AI diagnoses and explains solution
- Guides through fix conversationally
Architecture Implications
Simplified Pipelines
# Before: Complex pipeline
class VoiceAssistant:
def __init__(self):
self.stt = SpeechToText()
self.llm = LLM()
self.tts = TextToSpeech()
async def process(self, audio_input):
# Multiple models, multiple latencies
text = await self.stt.transcribe(audio_input) # 500ms
response = await self.llm.generate(text) # 1000ms
audio = await self.tts.synthesize(response) # 500ms
return audio # Total: ~2000ms
# After: Single model
class VoiceAssistant:
def __init__(self):
self.model = GPT4o()
async def process(self, audio_input):
# Single model, native audio
return await self.model.generate(audio_input) # ~250ms
Cost Considerations
cost_comparison:
gpt4o_pricing:
input: $5/1M tokens (text)
output: $15/1M tokens (text)
comparison: 50% cheaper than GPT-4 Turbo
pipeline_vs_native:
pipeline_cost:
- Whisper: $0.006/minute
- GPT-4: $0.03/1K tokens
- TTS: $0.015/1K characters
native_cost:
- GPT-4o: Single model pricing
- Likely cheaper overall
Key Takeaways
- GPT-4o is natively multimodal—not a pipeline
- Real-time audio with ~250ms latency changes voice interaction
- Emotion and tone preserved (not lost in transcription)
- Simpler architectures for multimodal applications
- 50% cheaper than GPT-4 Turbo for text
- Vision capabilities improved and faster
- Voice-first applications now viable
- Enables new categories of interaction
- API details still emerging—experiment early
- Start thinking about voice and multimodal use cases
GPT-4o makes conversational AI feel conversational. That matters.